To strengthen data accessibility, Twitter has announced its partnership with one of the world’s largest and most trusted providers of social data — Gnip.
According to an article from Twitter’s official blog, “public Tweets can reveal a wide variety of insights — so much so that academic institutions, journalists, marketers, brands, politicians and developers regularly use aggregated Twitter data to spot trends, analyze sentiment, find breaking news, connect with customers and much more.”
“Together we plan to offer more sophisticated data sets and better data enrichments, so that even more developers and businesses big and small around the world can drive innovation using the unique content that is shared on Twitter.”
According to the announcement of partnership with Twitter, Gnip said that the decision is a result of a four-year initial working relationship with Twitter.
“We partnered with Twitter four years ago to make it easier for organizations to realize the benefits of analyzing data across every public Tweet. The results have exceeded our wildest expectations. We have delivered more than 2.3 trillion Tweets to customers in 42 countries who use those Tweets to provide insights to a multitude of industries including business intelligence, marketing, finance, professional services, and public relations.”
Being acquired by Twitter has resulted to promising advancement for Gnip, assuring its clients a more capable, safer and efficient service.
“Joining Twitter also provides us access to resources and infrastructure to scale to the next level and offer new products and solutions.”
(Img.: Flickr.com User: Mike Lewis)