A Bright Future for Snapchat

Generation Y, also known as the “millennial generation” are now the most active generation when it comes to the online social media sites, especially now, when almost all these sites can conveniently be accessed through tablets and mobile phones which is predicted to be the default trend the next generations will follow. According to a […]

Google prioritises security; calls for “HTTPS Everywhere”

Google has announced they have exerted a major investment — which includes strong SSL encryption by default — and created “Project Zero” to make sure its services use leading security protocols, resulting to an automatic safe connection to Search, Gmail and Google Drive and secure access to websites. The company has recently created “Project Zero”, a new, well-staffed team […]

Terms, Rules and Ethics for Copyrighted Online Images

With all the rules and regulations on internet ownership and copyrights surrounding the digital age, it’s easy to lose track and make the unintentional mistake of claiming another’s online property as your own, especially when it comes to blogging, producing and borrowing photos on the internet. Do the terms like Copyright, Creative Commons, Source Citations […]

The Importance of Visual Content

Internet Marketing can be tricky, especially when it comes to coming up with unique, creative and quality content that will be worth the reader’s time and effort. With all the competition using the internet as a tool to market their products and services,it becomes harder to capture the attention of your target audience. With the […]

What teens in Australia are up to online

Teenagers Australia aged 14-17 are going online anywhere and anyway they can. You may see their noses stuck to their phones all day but data compiled by the Australian Communications and Media Authority show what teens are are up to online. Teens who are connected to the internet through their smartphones and other gadgets spend […]

Twitter acquires Gnip

To strengthen data accessibility, Twitter has announced its partnership with one of the world’s largest and most trusted providers of social data — Gnip. According to an article from Twitter’s official blog, “public Tweets can reveal a wide variety of insights — so much so that academic institutions, journalists, marketers, brands, politicians and developers regularly […]

Nielsen’s Twitter TV Ratings solutions, flying to Australia soon

Responding to the apparent integration of  the television and social media, Nielsen has recently announced the expansion of the Nielsen Twitter TV Ratings (NTTR) in Australia in the second half of 2014. According to Danny Keens, Director of Media Partnerships, “Twitter is the social soundtrack to TV today. Our communications platform is public, live, and […]

Essential Design Improvements 2014

How web design and development started Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; interface design; authoring, including standardized code and proprietary software; user experience design; and search engine optimization. Often many individuals will work in teams covering different aspects of the […]

2013 Marketify Wrap Up

How web design and development started Web design encompasses many different skills and disciplines in the production and maintenance of websites. The different areas of web design include web graphic design; interface design; authoring, including standardized code and proprietary software; user experience design; and search engine optimization. Often many individuals will work in teams covering different aspects of the […]